A few years ago, we were all wondering what would happen if a female athlete decided to wear Nike+ and she ended up losing some of her previous style.
I was shocked, not only because I didn’t know what was going on but also because the shoes would have to be a lot more expensive than the previous styles.
That was a few years before Nike+ was introduced.
But the trend has grown in popularity.
Nike+ is now available to women from the likes of Fitbit, Apple, and even Adidas, which are among the biggest names in footwear.
A new study released by NPD Group in August found that the number of women in the United States who own Nike+ rose from just over 2 million in 2015 to 3.7 million in 2020, up by 20% from 2016.
The study’s author, Richard Ladd, told Business Insider that the rise in female consumers is not surprising.
“They want to be seen as stylish and not so skinny,” he said.
And Nike+ has become the new fashion trend, with women’s shoes hitting the market in a big way.
Nike+ is available for men and women and has become a mainstay for many of the top athletes.
There are currently more than 40 women competing in the Rio Olympics.
But it’s not just women who are getting in on the Nike+ frenzy.
There are also plenty of other women who will soon be wearing Nike+.
Nike+ recently announced a partnership with DHL to offer a new Nike+ shoe for women.
In September, the company launched a pair of women’s Nike+ sandals, which feature a soft rubber sole and the Nike logo.